Technology with a Soul

AURAI

Premium AI Creative Studio

Technology with a Soul.

Brands.

AI-powered websites, digital products and creative systems — beautifully built.

Built in Shanghai · Working globally
01 · What We Create

What We Create

Brand Identity
Brands people remember.
Digital Flagships
Websites that convert.
Digital Products
Apps with soul.
Intelligent Experiences
Technology that feels alive.

Every project is built with intention. No templates. No shortcuts.

02 · Featured Projects

Featured Projects

A small constellation of products, demos and systems created under the AURAI design language.

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Web App · Shanghai

AURAI CityWalk

Urban exploration product for Shanghai — quests, routes and city rituals.

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Brand Identity

SŌNG

A complete identity system for a modern specialty coffee brand: positioning, visual language, logo architecture, brand voice and a full Brand Bible.

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Landing Page · Beauty

LUMÉ

Luxury beauty brand landing page with AI-generated visual identity.

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Web App · Engineering · B2B

IPD Project Hub

Custom project management tool for engineering workflow with PDF export for team sharing.

WHAT DO YOU NEED?

Choose the path that fits your project.

Choose what you need and open the matching services, packages and starting prices. No random menu — just the path that fits your project.

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Sofiya, founder of AURAI LAB
Founded by

Sofiya

AI Product Builder.
Creative Technologist.
Actress.
Shanghai, China

AURAI LAB was built on one belief: technology should feel as beautiful as it performs.

03 · Process

How We Work

We move from signal to system: first we understand what needs to change, then we design the experience, build the product and refine it until it feels inevitable.

01

Discover

We map your brand, audience, offer and current bottlenecks. No random design. We find the business signal first.

02

Design

We turn the idea into a clear digital structure: flow, interface, content, visual direction and conversion logic.

03

Build

We create the website, product or system with speed, taste and precision. Beautiful on the surface, functional underneath.

04

Launch

We test, polish and prepare the final experience for a clean launch, so it feels premium, coherent and ready for real people.

04 · Contact

Let’s Build Something

Tell us what you need. We’ll get back within 24 hours.

Based in Shanghai · Working globally